Good work deserves to be seen.

Doxa builds websites, AI systems, and digital marketing on Google and Meta for small businesses and nonprofits around Edmonton.

Tell us about your projectReplies within one business day
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Being good at the work isn't the same as being visible for it

The problem

Most people who call Doxa are good at what they actually do. They've been fixing things, building things, or treating people well for years, and they're good at it. Almost none of them are good at making that obvious to someone who has never met them. That's a separate skill, and it's the one Doxa practices.

What a site does

A site built around that idea makes the business look as credible as the work already is, and it brings in people who were already searching for exactly what's on offer instead of leaving the owner to wait on referrals. It also takes enough routine work off the owner's plate that the hours go back into running the business, not into maintaining a website.

Services

A website first, then everything that keeps it working

The flagship

The website

Most projects start here: a fast, current site that can be updated without calling anyone, built to rank and to turn visitors into enquiries. When a business needs something closer to software, a booking system, a client portal, an internal tool, it gets built with the same care.

Ask about a website

Supporting

Search and local visibility

Technical setup, local listings, and pages written around what customers actually type into Google, starting with Edmonton and the towns around it.
Ask about search

Supporting

Automation and AI, where it earns its place

The tools a business already uses, connected so the same information stops getting retyped. An agent handles the repeatable questions and routes the real ones to a person.
Ask about automation

Supporting

Google and Meta ads, and social media

Ads on Google and Meta, run in accounts that stay yours, and the social media posts that keep your page worth a visit.
Ask about ads and social

Redesign concepts

See your site, reimagined

Try it on your own site

Most visitors come to… (optional)

About a minute. Three new versions of your homepage, in your own brand. Nothing changes on your site.

Ads and social media

Google is where people ask. Meta is where they pass by.

On Google

Found by the people already asking

A cut-paper figure sits at a desk at night, a lamp lit beside them and a phone held to their face. Beside them a search for furnace repair near me lists three results, the first marked Ad.

A search ad shows when someone types what you do and where. Doxa picks the words that should bring it up and the ones that shouldn't.

On Facebook and Instagram

Remembered by the people passing by

A cut-paper figure with a bag on their shoulder walks past a shopfront whose window shows a finished kitchen. A phone leans against the shopfront wall.

Most people on a feed aren't shopping, so the ad has to earn a second look with a real photo of the work and one plain offer.

Google and Meta only. If your customers are on LinkedIn or TikTok, Doxa will say so and point you elsewhere.

Your ad accounts stay yours.

They're opened in your business's name, on your card, and Doxa asks to be added to run them. The budget goes straight to Google or Meta.

Across a shop counter, a cut-paper figure hands a brass key to another. Two more keys lie on the counter, tagged Google Ads and Meta Ads, and a large tag hanging from the counter reads Yours to take back.

Doxa's fee: fixed, and written down before the first ad runs.

AI helps draft the ads, and Bezal reads every one before it runs. If ads aren't the right money yet, Doxa will say so first.

Ask about ads and social

AI agents that keep working after you've gone home

AI has stopped being a tool that answers and become one that works. Today's models run for hours, across a business's own software, on jobs that once needed a person at a keyboard, and each generation does it more reliably than the last.

They hear and speak, read anything put in front of them, reason through hard problems and operate any software the way a person does. That is a capable colleague's range, and it reaches across the whole business.

Doxa teaches each agent one business: its prices, its policies and its past work. It carries a job from the first message to the follow-up in that business's name, and the owner gets the evening back.

The pace is still picking up. The gains tend to go to businesses that rebuild how a job gets done around AI, in the open and with their staff, and as Nvidia's Jensen Huang has put it, the risk to a job is less the AI than someone who uses it well. That argues for bringing it into every part of the business, one proven task at a time.

  • 6:14 pm, Listens and speaks: Takes the call, chat or text in the caller's language and says it's an agent from the first line. It pulls the job, address and urgency out of the conversation and hands an emergency to a person while the caller is still on the line.
  • 7:02 pm, Reads what comes in: A photo of a leak, a scanned intake form, a supplier PDF: read, the fields extracted, the amounts checked against the order, and the odd one flagged before anyone opens the inbox.
  • 7:48 pm, Knows this business: Answers are retrieved from the business's own price list, policies and past jobs, with the page they came from. Where the documents are silent, it says so and asks a person instead of guessing.
  • 8:31 pm, Does the work: Calls the calendar, the books and the customer records through their own interfaces: books the slot, drafts the quote from the price list, updates the record, issues the invoice. Each step runs inside permissions set in advance.
  • 9:40 pm, Follows through: Runs the job after the job: confirmation, reminder, a check-in a week on, a review request. Each is timed from the real appointment and stops the moment a customer replies with a problem.
  • 11:05 pm, Shows its work: Every conversation is transcribed and every action logged with what it read, what it did and why. Anything consequential waits for approval from a named person.
Main Street, October 12Hover a shop to see who's still working

What an agent can do

1 of 6

Always on

Takes a standing job and keeps going after you've left. It works in a supplier's website, runs several jobs at once, and asks before it spends or sends.

A made-up shop's owner gives Doxa, an agent, a standing job and goes back to the floor. Doxa works in a supplier's website and carries on overnight, asking first.

An agent earns the tasks it can prove. What needs judgment stays with a person, and if agents aren't the right fit, that gets said in the first conversation.

Tell us about your project

Names and logos belong to their owners. Doxa isn't affiliated with or endorsed by them. QuickBooks, Adobe, Apple, Microsoft, Google, Autodesk and other product names are trademarks of their respective owners.

What happens after you reach out

  1. Step 01

    A real conversation

    What the business sells, and what isn't working right now. If Doxa isn't the right fit, that gets said outright.
  2. Step 02

    A fixed quote, in writing, before anything starts

    A written scope and a fixed price. No hourly surprises, and no change order for something that was obvious from the beginning.
  3. Step 03

    A design to react to before anything is built

    Changes cost almost nothing at the design stage and a lot more later. After launch, ongoing care is something a client opts into, not something they're locked into.

Ten years, under a new name

Doxa is a new name for work that started more than ten years ago. The name changed. The people, the phone number, and the standard did not.

projects shipped
150+

projects shipped

of clients stay on
92%

of clients stay on

What it costs

$750

A starting price for a small business site: up to five pages, a contact form, a mobile layout, and search setup.

Anything larger

Larger builds, booking systems, online payments, and custom features get quoted after the first conversation. Every quote is fixed, written down, and agreed before anything begins. Ad budgets are separate and go straight to Google or Meta. Nonprofit pricing is available.

Work out a rough range before you write to anyone

What are we working on?

Pick one, or as many as the project needs.

An AI guide reads this to ask a few questions and draft a rough range. Doxa doesn't keep it unless you send the form.

The person you'd be working with

Accountable

Every project runs through Bezal John Benny, who founded Doxa and works with a small network of specialist freelancers. There's no account manager relaying messages: you talk to the person who owns the outcome, and he directs the specialists who do the work.

The name comes from the Greek word for glory, in its older sense: the true version of something, finally seen clearly rather than exaggerated.

Technology should feel human. Because the best solutions understand people.

What the studio believes

Belief 01

Technology should feel human.

Most business software reads like it was built for someone else. Doxa builds for the owner who opens it every morning and the customer who sees it once: plain words, obvious next steps, nothing that needs a manual.

Tell us what you're building

Send a short note about the business and what's needed. Expect a reply within one business day, and a straight answer about whether this is a fit.

Reply within one business day

What you send is used only to reply to your enquiry.

A creative technology studio for small businesses and nonprofits around Edmonton.

6908 100 Ave NW, Edmonton, Alberta T6A 0G2

Also serving

Calgary · Airdrie · Lethbridge · Grande Prairie · Medicine Hat · Fort McMurray

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